<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>The Delve Group, Inc.</title>
	<atom:link href="http://www.delvegroup.com/blog/?feed=rss2" rel="self" type="application/rss+xml" />
	<link>http://www.delvegroup.com/blog</link>
	<description>B2B Branding and Marketing Insights</description>
	<lastBuildDate>Wed, 04 Apr 2012 18:45:24 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.3.1</generator>
		<item>
		<title>Brenna Garratt, The Delve Group CEO, Speaks to the Future of the B2B Outsourcing Model</title>
		<link>http://www.delvegroup.com/blog/?p=1036</link>
		<comments>http://www.delvegroup.com/blog/?p=1036#comments</comments>
		<pubDate>Wed, 04 Apr 2012 18:45:24 +0000</pubDate>
		<dc:creator>Delve Thought Leaders</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.delvegroup.com/blog/?p=1036</guid>
		<description><![CDATA[At The Delve Group, we are passionate about building market leadership for business-to- business companies, with niche expertise in business services and outsourcing organizations. Brenna Garratt, CEO of The Delve Group who has been involved in the outsourcing industry since &#8230; <a href="http://www.delvegroup.com/blog/?p=1036">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.delvegroup.com/blog/?feed=rss2&#038;p=1036</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Super Tuesday: Authenticity in Brands and Politics</title>
		<link>http://www.delvegroup.com/blog/?p=992</link>
		<comments>http://www.delvegroup.com/blog/?p=992#comments</comments>
		<pubDate>Wed, 07 Mar 2012 19:36:44 +0000</pubDate>
		<dc:creator>Delve Thought Leaders</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.delvegroup.com/blog/?p=992</guid>
		<description><![CDATA[By Brenna Garratt &#8211; CEO It’s interesting being both a practitioner of brand-building and spectator of politics – there is a fascinating overlap in these worlds. It’s the day after the much hyped and branded “Super Tuesday” and both Mitt &#8230; <a href="http://www.delvegroup.com/blog/?p=992">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.delvegroup.com/blog/?feed=rss2&#038;p=992</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Effective iPad Apps for Business and Design</title>
		<link>http://www.delvegroup.com/blog/?p=978</link>
		<comments>http://www.delvegroup.com/blog/?p=978#comments</comments>
		<pubDate>Fri, 02 Mar 2012 22:06:32 +0000</pubDate>
		<dc:creator>Delve Thought Leaders</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.delvegroup.com/blog/?p=978</guid>
		<description><![CDATA[By Delve Thought Leaders IPad&#8217;s have become a great sales &#38; marketing tool for businesses and business people across a variety of industries. Today, it is not uncommon to walk into a sales meeting or go to an industry conference &#8230; <a href="http://www.delvegroup.com/blog/?p=978">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.delvegroup.com/blog/?feed=rss2&#038;p=978</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Heart and Soul&#8230; of your Brand</title>
		<link>http://www.delvegroup.com/blog/?p=971</link>
		<comments>http://www.delvegroup.com/blog/?p=971#comments</comments>
		<pubDate>Mon, 13 Feb 2012 21:17:43 +0000</pubDate>
		<dc:creator>Delve Thought Leaders</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.delvegroup.com/blog/?p=971</guid>
		<description><![CDATA[By Stacy Colonna – Vice President of Operations Following up on Chris’s stream of consciousness regarding “what a brand is” &#8211; one of the most fundamental tenants of a brand is that its platform MUST ring true. We are consistently &#8230; <a href="http://www.delvegroup.com/blog/?p=971">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.delvegroup.com/blog/?feed=rss2&#038;p=971</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What is a Brand: A Stream of Conscious Explanation</title>
		<link>http://www.delvegroup.com/blog/?p=964</link>
		<comments>http://www.delvegroup.com/blog/?p=964#comments</comments>
		<pubDate>Thu, 02 Feb 2012 14:28:46 +0000</pubDate>
		<dc:creator>Delve Thought Leaders</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.delvegroup.com/blog/?p=964</guid>
		<description><![CDATA[By Chris Johnson – Senior Director What is a brand? That question is answered in a multitude of ways as it can be a very personal and subjective matter. One answer I’ve heard, and generally agree with, is “a brand &#8230; <a href="http://www.delvegroup.com/blog/?p=964">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.delvegroup.com/blog/?feed=rss2&#038;p=964</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>No Browser Left Behind</title>
		<link>http://www.delvegroup.com/blog/?p=950</link>
		<comments>http://www.delvegroup.com/blog/?p=950#comments</comments>
		<pubDate>Thu, 19 Jan 2012 14:56:39 +0000</pubDate>
		<dc:creator>Delve Thought Leaders</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.delvegroup.com/blog/?p=950</guid>
		<description><![CDATA[By Nicholas Alexander &#8211; Associate Frequently when rolling out a new brand, our clients will suggest that we develop a “flashy” website. Aside from the fact that Adobe is no longer releasing updated versions of Flash for mobile devices , &#8230; <a href="http://www.delvegroup.com/blog/?p=950">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.delvegroup.com/blog/?feed=rss2&#038;p=950</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Cool Tools: Wordle</title>
		<link>http://www.delvegroup.com/blog/?p=940</link>
		<comments>http://www.delvegroup.com/blog/?p=940#comments</comments>
		<pubDate>Wed, 14 Dec 2011 14:53:48 +0000</pubDate>
		<dc:creator>Delve Thought Leaders</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.delvegroup.com/blog/?p=940</guid>
		<description><![CDATA[By Nicholas Alexander They say a picture is worth a thousand words, but in this case, I think I prefer the picture to only be worth 267 words (the word count of this blog post). According to Wordle.net, &#8220;Wordle is &#8230; <a href="http://www.delvegroup.com/blog/?p=940">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.delvegroup.com/blog/?feed=rss2&#038;p=940</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Brands Do Matter in B2B Markets</title>
		<link>http://www.delvegroup.com/blog/?p=934</link>
		<comments>http://www.delvegroup.com/blog/?p=934#comments</comments>
		<pubDate>Mon, 14 Nov 2011 20:46:43 +0000</pubDate>
		<dc:creator>Delve Thought Leaders</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.delvegroup.com/blog/?p=934</guid>
		<description><![CDATA[Often times B2B marketing communications is characterized by numbing sameness, commoditized feature wars, and laundry lists of product benefits. However, branding today is a strategic tool that cuts through the morass of the market, gets noticed, and connects with the &#8230; <a href="http://www.delvegroup.com/blog/?p=934">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.delvegroup.com/blog/?feed=rss2&#038;p=934</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What is a Logo?</title>
		<link>http://www.delvegroup.com/blog/?p=755</link>
		<comments>http://www.delvegroup.com/blog/?p=755#comments</comments>
		<pubDate>Thu, 06 Oct 2011 16:01:15 +0000</pubDate>
		<dc:creator>Delve Thought Leaders</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.delvegroup.com/blog/?p=755</guid>
		<description><![CDATA[By Kevin Kedroe &#8211; Designer What is a logo? In passing the question might seem too trite or maybe too ethereal to answer. Even within the ranks of people working in advertising and marketing the question might be shrugged off &#8230; <a href="http://www.delvegroup.com/blog/?p=755">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.delvegroup.com/blog/?feed=rss2&#038;p=755</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>B2B Branding &#124; Are you constantly trying to keep up with everyone else?</title>
		<link>http://www.delvegroup.com/blog/?p=683</link>
		<comments>http://www.delvegroup.com/blog/?p=683#comments</comments>
		<pubDate>Wed, 31 Aug 2011 17:56:53 +0000</pubDate>
		<dc:creator>Delve Thought Leaders</dc:creator>
				<category><![CDATA[B2B Branding]]></category>
		<category><![CDATA[B2B]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.delvegroup.com/blog/?p=683</guid>
		<description><![CDATA[By Stefi Grigio &#8211; Associate I recently read an article that got me thinking about B2B companies and branding, and the lessons we can learn from B2C companies around the world. The article speaks to the rapidly evolving offerings by &#8230; <a href="http://www.delvegroup.com/blog/?p=683">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.delvegroup.com/blog/?feed=rss2&#038;p=683</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

